Mahesh Babu, Amrita Rao
- BannerKrishna Pictures Pvt Ltd
G. Ramesh Babu
- Audio release date
Athidhi story at a glance
Athidhi (Mahesh Babu) is an orphan rescued by a couple in Delhi. They will be killed and Athidhi is framed guilty for it killer and is sent to jail. After he gets released, he falls in love with the daughter of that couple Amrita (Amrita Rao). At the same time he is in search of Kaizer who killed the couple. Rest of the story is how he succeeds in his mission.
Mahesh Babu sported a brand new look in the movie and suddenly it appeared as everything is set for a blockbuster. Expectations were top notch until the movie released and became one of the biggest disasters in Mahesh’s career.
Mahesh Babu’s wife Namratha hired a special hairstylist for Mahesh. That hairdo costed about Rs. 8 Lakhs then.
Athidhi was the first Telugu movie venture of popular Bollywood production house, UTV motion pictures.
By then, Athidhi was also the biggest budget movie in Telugu.
During its release time, Mahesh Babu was endorsing the renowned beverage brand ‘Thumbs Up’. They have reportedly spent about Rs. 1.5 crore on Athidhi’s promotion.