Mahesh Babu’s upcoming film ‘1-Nenokkadine’ has begun its trading in full swing. The AP distribution rights of the films have been brought for a huge sum by one of the B-town’s biggest production house, Eros International. And this move marks the entry of EROS International in Tollywood. Earlier, UTV produced Mahesh Babu's Athidhi and distributed it in AP. But its result kept UTV on a back foot in AP.
"1-Nenokkadine" is expected to get a wide release in all areas including overseas and other states in India. The film’s Karnataka rights were also sold for a whopping amount of 4.50 Crores to RNR Films, and it’s an all-time record for any Telugu movie in Karnataka state.
Being directed by Sukumar, the film features Kriti Sanon alongside Superstar and music by Devi Sri Prasad. 1-Nenokkadine, which is being produced by 14 Reels Entertainments is touted to be an action-thriller entertainer and is gearing up for pongal, 2014 release. The audio of the film will hit the stands in second week of December.