Telugu cinema seems to have gone the B-town way in promoting the films aggressively. Earlier this week, the makers of Mahesh Babu’s ‘1-Nenokkadine’ have launched an Android application as part of promotional strategy. Following the trend, the producers of Balakrishna’s Legend are also gearing up to launch an Android app and an IOS app for pongal, 2014. Not just an app, the first look teaser and posters will also be unveiled during the Sankranthi season in January.
Directed by Boyapati Srinu under the production banners of 14 Reels Entertainment and Vaarahi Chalana Chitram, it is the first time that Devi sri Prasad is going to helm music for a Balakrishna’s film. The buzz surrounding ‘Legend’ is very huge, thanks to the prior blockbuster Simha (Balakrishna-Boyapati Srinu’s first film).
Sonal Chauhan (Jannat fame) and Radhika Apte (Rakta Charitra fame) are the leading ladies of the film. Actor Jagapathi Babu is the role of an antagonist in the film and C Ram Prasad is handling the cinematography.