Lahari Music was one of the biggest music labels in our Telugu Film Industry a decade back. With the launch of many other new companies and internet downloads, the brand of Lahari had seen a down trend since then. But, Lahari Music has made a strong comeback with Mahesh Babu and Devi Sri Prasad's musical bonanza 1-Nenokkadine in the start of this year!
And, it looks like there's no stopping for them for a while. It's not yet been a week since Lahari has bought the audio rights of Balakrishna's Legend movie and they are are in the news again. Lahari Music was successful in bagging the rights of Race Gurram - the most anticipated album in the recent times. They bought the rights for a whopping 55 Lakhs and its said to be a record price in these times of music industry's great slump. The highest amount in the recent times that a film fetched from the audio rights was 72+ Lakhs [Nenokkadine]
SS Thaman has given some great tunes for Race Gurram and the makers are highly confident about the music's success....
