In the last few years, the small screen circuit has actually dominated the silver screen in terms of popularity and reach. This is the reason why even the biggest of superstars and star heroines are now participating in some famous TV programs. Not only that, some films have got their songs getting played in TV serials.
The latest in that list is the budding hero with baritone voice Nara Rohith. It is known that the famous Hindi TV serial Balika Vadhu is coming as Chinnari Pellikooturu on MAA TV at 7pm. In that, there are few scenes where RR bits are filled with Telugu movie songs. In the latest episode, one marriage scene is seen.
As part of the RR Bit, a song from Rohith’s new film Rowdy Fellow was aired. It goes ‘Aa Seetadevi..’ and it was apt to the scenes. Whether they are being used in the backdrop to connect with the scene or if it is another promotional strategy is not known but the end result has been quite positive as the home audience like this variety.