A film related entity such as the Movie Artists Association (MAA) is actually a honorary setup and the office bearers are there to resolve issues and streamline process of the Tollywood circuit. In fact, there is not much commercial or financial gain by taking up this role.
Despite that, a lot of hue and cry is happening this time for the President of MAA election. This amount of fight and commotion is unexpected. MAA has a total of 700 members and the office bearer posts are nothing really fetching financially but it is just for a pride.
Earlier, associate membership used to be there but it is not there now. So, by paying 1 lakh and becoming a member is the norm for MAA and this is a lifetime membership. Without membership also certain artists are also there but a post which is usually chosen unanimously has now become the bone of contention between two respected actors such as Rajendra Prasad and Jayasudha. The ballot outcome will be known on March 29th so let us hope everything settles peacefully