Once you reach a certain level of stardom in the film industry, you tread on a sensitive path. It becomes imperative for you to have a major percentage of success else the audience shows no mercy. Even some of the biggest star heroes have faced dismal conditions when they score flops.
According to the analysis done by the film pundits, having two back to back flops means a major downfall. This applies even for the number one star in Indian cinema. For instance, it took a while for superstar Mahesh Babu and power star Pawan Kalyan to bounce back after they scored their flops.
Similarly, Bollywood Baadshah Shah Rukh Khan is also on the brink of tasting downfall with his recent release Fan disappointing the cine goers. As a result, even if the third movie is good or gets positive talk, the response will not be that great unless there is a change in the promotion and publicity strategy. Make a note stars!