Time and again we have stressed on the importance of promotions and how they have the ability to get the movie penetrated into the people. While most of the movies have begun doing this, the need of the hour has become innovation in this exercise.
This is something one team seems to have got it rightly and they are promoting their movie in the most intriguing manner. We are talking about the film Appatlo Okkadundevadu featuring the variety hero with baritone voice Nara Rohith and Sri Vishnu.
Sagar of ‘Ayyare’ fame is directing this movie and they are coming up with black and white childhood or young photos of the cast and holding a contest to recognize them. This contest is in total sync with the storyline of the movie which is being made in 80s backdrop.
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