When a film is completed and ready for release the business keeps happening parallel and the buyers look at the various USPs to set a price. The normal approach is to look at the hero and his market stamina. However, the makers of one film came up with a smarter strategy.
We are talking about the film Arjun Reddy featuring Vijay Deverakonda. It is true that Vijay has earned a decent market but reports say this movie of his has been sold for a whopping 5.5 crores with good table profits. Inside news reveals the main cause for this deal.
It is heard that the buyers Asian Films and KFC Entertainments knew the film has enough masala for the youth and masses in the form of intense passionate lip lock scenes between Vijay and heroine Shalini. Incidentally, the film caught attention with the lip lock flood footage. That’s the story folks!
ALSO READ : High Court Rejects Charmee's Plea