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Single Dialogue Minted Crores

By - October 31, 2017 - 02:28 PM IST

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To those of you who are into the stock market you know very well how the market sometimes goes unpredictable and the fluctuations could result in huge profits or loss. Sometimes, the film industry also works in a similar manner and you never know which film can become a super hit for one simple reason.

This has been proved once again with the recent Tamil release Mersal featuring Ilayathalapathy Vijay. It is known that the film didn’t have any great content but a couple of dialogues from Vijay on GST and corporate hospitals has set the whole market on fire and the controversy worked in the film’s favor.

Now, the best benefit of this single dialogue is that the film has reportedly grossed 100 crores in just eleven days which is a new record, as per Kollywood trade pundits. Of course, a very well known distributor has also revealed all this is just fake figures but despite that, the film has actually done very well at the box office.