Bad Marketing Killed Vikrama Simha Film?

By - May 30, 2014 - 10:36 AM IST

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After creating a lot of hype and going through numerous postponements, the film ‘Vikrama Simha’ the dubbed version of the Tamil magnum opus ‘Kochadaiiyaan’ starring superstar Rajnikanth managed to hit the screens. But the film got a mediocre response disappointing the makers.

But here is a shocking thing that has come to light about the film. Some of them thought that only part of it would be animated and somewhere in the film the real Rajini would come. But that was not how it was. Well, this is the kind of awareness the makers could create.

Few of them thought the trailer was made in animated mode only for promotion but they were shocked after sitting in the theatres and watching the entire film. This goes to show that ‘Vikrama Simha’ could well be the result of a poor marketing and publicity campaign.

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