You are well aware that whenever a film releases, the actual collections will be seen only during the first show and second show on Friday and during the weekend. The matinee time is usually considered a dull period. However, one film is breaking that jinx and becoming housefull during Matinees as well.
We are talking about the latest release Krishnamma Kalipindi Iddarini and reports from various centers reveal the matinee shows are getting full. The reason for that is, most of the audience happens to be college lovers, couples, young group of friends. They are struck by the love feeling in the movie.
Many theatre owners reveal they are coming in huge numbers and enjoying the emotional quotient in it. While many couples are seen holding hands tightly and whispering vows to each other, the film seems to be an eye opener for many to treat a relationship seriously and stick together till the end.
Besides Hyderabad, as far there are good reports coming from major cities like Vijayawada, Tirupathi, Warangal also. And despite heavy rains, theatres from regions like Vizag, Pendurthi, Vizianagaram, Srikakulam are reported good occupancy with over 50% ladies turning up to the theatres which is indeed indicates a good start. On the other hand, several shows of other small budget flicks released today are cancelled due to lack of sales which should add to the advantage of KKI. Keep watching the space for more updates.