You would have heard many times about how the small screen industry has developed an upper hand over the silver screen circuit in terms of brand value and fame. Hence, it comes as no surprise that even the biggest of films do their best to promote themselves in all possible TV Channels.
On the other hand, the small screen celebrities are creating quite an impact and are becoming hot properties in Tollywood. The comedy program ‘Jabardasth’ is one such treat which is a very big hit. As a result, many distributors are asking the small budget filmmakers to have at least one of the ‘Jabardasth’ comedians in their cast.
In fact, they were also seen in big star movies such as Attarintiki Daredi and Sardaar Gabbar Singh. That way, just one TV show has made them so popular in a short span and they have become celebrities whose presence has become mandatory in the silver screen projects as well.
