We have often mentioned as to how film production is the riskiest and most thankless job in the cinema industry and those who get affected with it tend to go bankrupt. It takes a lot of financial stamina along with mental strength to be part of producing films because that is an altogether a very different ball game.

In the recent past, quite a few heroes have launched their own banners and they are in the process of coming up with movies. One among them is the muscular Sudheer Babu. He had recently made his debut as a producer with the movie ‘Nannu Dochukunduvate’ and though he was positive the audience proved his belief otherwise.

The film turned out to be a dud at the box office and with this it is heard that Sudheer has applied brakes to his next set of production ventures. Buzz is that he has realized the game of production is not that easy though he is part of the industry since long. Reports reveal he might associate with another banner and come up with joint ventures.