Gone are the days when audio release functions used to be held in a grand way and that’s when the public used to get a hang of all the songs and how they were. Normally, the audio release used to take place two weeks before the film’s release but now the entire equation has changed thanks to the invasion of internet.
Films are now releasing song by song and in that they have the advantage of releasing their best track first. The much talked about movie ‘Savyasachi’ has now started its pre release promotions and as part of that they released the track ‘Why Not!!!’ amidst mixed feelings and apprehensions. But it turns out that all are breathing a sigh of relief.
The song penned by Ananth Sriram has been going viral among the youth especially the college students. It is a fast paced number and the tune set by the melody king M M Keeravani has got things going. That way, this song has set the right momentum for the film’s promotions and it has increased the expectations.