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This Summer's Last Big Grosser

Cinema is all about entertainment but over the years, it has evolved into a full fledged industry so the business aspect has begun playing a key role. As part of that, the summer season is considered to be the best harvest time at the box office because it is holiday season for schools and colleges.

Tollywood follows this sentiment quite strongly and releases its best big budget movies around this time. However, this summer was something different with not many big flicks coming in. Those which came didn’t really perform to the expectations. However, the last big release seems to have made up for it.

We are talking about the movie Pandaga Chesko and latest reports suggest that the collections are very good. The good news is, even Monday also no drop was recorded and the cine pundits predict that till the vacation comes to an end, this film will pull through with sizeable collections. The major attendance is being seen from the family audience for this movie. This is good for the industry.
 

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