These days the one word which is more or less determining the fate of a film at the box office is Expectations. When the expectations are high, openings will be good but it would be tough for the film to make it to big marks....
Whenever we speak about the Telugu cinema it is no longer about the local audience. A large amount of preference is given for the overseas audience especially those in the US....
The harvest season for any film industry in India is the summer season because audience is in the mood to refresh at the theatres. During that momentum, even a movie with average content gets pushed to the success zone....
Summer season is mostly about holidays, exams, mangoes and lastly movies especially family entertainers. We already had a wholesome family entertainer like Brahmotsavam that is more entertaining in social media than the theatres....
Trivikram's A Aa is undoubtedly one of the most awaited films this season. Even one of the recent polls in our Twitter space reveals that over 65% think A Aa movie be a superhit-blockbuster film....
Though we are living in the times of multiple releases on a Friday fact remains that whenever a superstar's movie is on the anvil, the other movies have no choice but to make way....