TFI to implement new audio technology

By - November 21, 2013 - 10:24 AM IST

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Tollywood Industry is all set to implement Barco’s immersive cinema sound format (Auro 11.1) to provide a new experience to our movie lovers. Reporting about this, D Suresh Babu, managing director of Suresh Productions made an official announcement.

It is known that Ramanaidu Studios and Suresh Productions will install the certified Auro-3D® Studio System. Allu Arjun’s upcoming film Race Gurram will be the first Telugu film to adopt this next-generation three-layer sound technology from Auro Technologies, powered by digital cinema pioneer Barco.

We have earlier witnessed few Tamil and Malayalam films in this format, but Race Gurram will the first Telugu movie to come up with this audio technology. Race Gurram stars Shruti Hassan alongside Allu Arjun and is being produced by Nallamalupu Bujji and directed by Surender Reddy

Wilfried Van Baelen, inventor of the Auro-3D® format and CEO of Auro Technologies has also addressed the press conference along with producer Suresh Babu.