A key reason why many big hero flicks tend to not work at the box office is due to the excessive amounts of budgets being pumped in. So, the films end up as cost failure. With this realization dawning among Tollywood biggies, they have been working on shaping up more cost effective projects.
Now, one movie which has caught the attention of many is that of superstar Mahesh Babu. We are talking about the film Brahmotsavam and news is that Mahesh has given a whopping 90 days of call sheets to the director Srikanth Addala. As a result, the film would be wrapped up by the month of December.
The film is being made under the prestigious PVP banner and usually, a big hero film takes nothing less than 5 months to shoot. However, that is now about to change with this project. Let us wish Brahmotsavam becomes a trendsetter of sorts in quick completion of big star flicks thereby creating an economically strong Tollywood.