The cinema industry comes up with movies of various genres but in that it is the mass genre which fetches maximum traction in terms of revenue and audience response. At the same time, it is a big challenge for the directors and artistes to prove themselves as mass professionals. Those who do reach great heights in success and fame.
In the Telugu Film Industry, Mass Nayak V V Vinayak set a new benchmark when he came up with his movies as they were filled with hardcore mass content. However, in the recent times Vinayak failed to show the same sheen and scored many flops. Incidentally, his place has been taken by Mass Ustad Boyapati Sreenu.
In fact, Boyapati took it a step further and made hardcore mass masala movies which worked well at the box office. Now, there are reports that Nandamuri Natasimham Balakrishna has committed to doing movies with both but speculations are rife on who would be his first choice. Going by the statistics and track record, many feel Balayya should go for Boyapati first and then Vinayak.