The invasion of the internet has certainly changed the way the world of entertainment is functioning and it is also impacting the format of business. For a long time, entertainment was available only in theatres and hence things were easy but with internet entertainment is now available at the fingertips.

With a lot of content being fed and many entities joining the race the revenue stream has fallen down drastically. Recent surveys have revealed the online entities and websites revenues have fallen down due to the increase in quantity of websites offering the same product. With this, a new alternative was being searched.

That has now come to the fore and it is the digital entertainment. The only way to earn big online is by coming up with web series. The biggest money thing is web series and given its potential and promise even the big stars are showing interest to be part of it. The trend began in Bollywood and has now entered into Telugu too.