The term ‘Memu Saitham’ doesn’t need an introduction because this was an initiative taken up by the Tollywood fraternity when the city of Vizag was battered by the Hudhud cyclone. The industry came up with many interesting events and collected huge sum for flood relief.
Now, reports are coming from filmnagar circles that the same initiative is being planned for the Chennai flood victims. Sources say key Tollywood biggies are brainstorming on how to take this forward. There is a special reason behind doing this.
There is a lot of connection between Tollywood and Chennai because the Telugu industry was born there and even today some old timers are settled in Chennai. Meanwhile, some of the big stars have given their share of donations to the flood relief fund which is being hailed by the people of Tamil Nadu.